Privé Revaux Eyewear ("Privé Revaux"), the affordable, high quality fashion eyewear brand founded by Jamie Foxx, Hailee Steinfeld, Ashley Benson, and Dave Osokow, and TSG Consumer Partners ("TSG"), a leading private equity firm focused exclusively on the branded consumer sector, today announced that TSG has acquired a significant minority stake in Privé Revaux, coinciding with the first anniversary of the Company's launch. Financial terms of the transaction were not disclosed.
Founded in June 2017, Privé Revaux was built on a shared passion for style and quality with the goal of disrupting the eyewear industry and making premium sunglasses accessible to everyone. Privé Revaux's elite founding team, supported by VP of Celebrity Relations Dave Osokow and Creative Directors Rob Zangardi and Mariel Haenn, have done just that. Launched as an e-commerce and direct-to-consumer platform providing affordable, high quality and on-trend eyewear, Privé Revaux has rapidly expanded into fully immersive brick-and-mortar locations, branded kiosks, pop-up shop concepts in major department stores and retailers including Nordstrom, Express, American Eagle, QVC, DSW and many others. In addition, it recently strengthened its product portfolio with the launch of its celebrity capsule collections, in collaboration with celebrities such as Riverdale Star Madelaine Petsch.